Sasha Kai https://sashak.ai Builder, marketer, meditation teacher. 17 years scaling B2B SaaS. Ships products with AI. en-us Wed, 25 Mar 2026 20:41:21 GMT How I almost became a Joker shipping my first iOS app https://sashak.ai/blog/get-zesty-story https://sashak.ai/blog/get-zesty-story What it cost me to build and launch an iOS app from scratch with zero experience in 4 months. Tue, 10 Mar 2026 00:00:00 GMT Context engineering is not enough. Meet Output Engineering. https://sashak.ai/blog/2026-02-22-output-engineering https://sashak.ai/blog/2026-02-22-output-engineering Forget prompt engineering. Forget context engineering. It's time for output engineering. Sun, 22 Feb 2026 00:00:00 GMT The marketing team tech stack for 2026 https://sashak.ai/blog/marketing-team-tech-stack-2026 https://sashak.ai/blog/marketing-team-tech-stack-2026 Data-driven marketing sounded radical in 2010. Technical skills sound radical now. In five years they'll be just as obvious. Here's the full stack. Wed, 18 Feb 2026 00:00:00 GMT